DEPCRAFT
✦
DEPCRAFT
✦
DEPCRAFT
✦
Retention-first acquisition with full-funnel analytics
Retention-first acquisition with full-funnel analytics
• SEO • In-App • Web network
• Social Media • Brand Awareness
• SEO
• Social Media
• Brand Awareness
• In-App
• Web network
Selected clients
0-1
Performance traffic that pays for itself.
At DepCraft we engineer acquisition funnels that grow LTV and profitability—never just clicks.
Mr. Yang
CEO at DepCraft
Mr. Yang
CEO at DepCraft
Mr. Yang
CEO at DepCraft
Fact 01
$
12M
Total player deposits generated for our partners
Fact 02
3.5
×
Average ROAS delivered within the first 90 days
Fact 02
3.5
×
Average ROAS delivered within the first 90 days
Fact 02
3.5
×
Average ROAS delivered within the first 90 days
Our profit-first process
From insight to scale, our four-step framework validates profitability before we push spend—so every dollar compounds growth.
From insight to scale, our four-step framework validates profitability before we push spend—so every dollar compounds growth.
ROI-focused acquisition services
Three specialised pillars covering every stage of traffic growth—from organic dominance to paid media blitz and in-app engagement.
ROI-focused acquisition services
Three specialised pillars covering every stage of traffic growth—from organic dominance to paid media blitz and in-app engagement.
SEO Domination
✦
Deep SERP analysis & competitive mapping
✦
Tactical strategy & budget forecast for TOP placements
✦
Brand protection setup & operational support
✦
Satellite network deployment on custom CMS for long-tail queries
SEO Domination
✦
Deep SERP analysis & competitive mapping
✦
Tactical strategy & budget forecast for TOP placements
✦
Brand protection setup & operational support
✦
Satellite network deployment on custom CMS for long-tail queries
SEO Domination
✦
Deep SERP analysis & competitive mapping
✦
Tactical strategy & budget forecast for TOP placements
✦
Brand protection setup & operational support
✦
Satellite network deployment on custom CMS for long-tail queries
Facebook Ads
✦
Retention-focused scaling & campaign structuring
✦
Smart segmentation for precision performance
✦
GEO-wide awareness campaigns for local dominance
✦
Deep promo integration for high-quality player flow
✦
A/B testing: creatives, funnels, retention optimization tools
Facebook Ads
✦
Retention-focused scaling & campaign structuring
✦
Smart segmentation for precision performance
✦
GEO-wide awareness campaigns for local dominance
✦
Deep promo integration for high-quality player flow
✦
A/B testing: creatives, funnels, retention optimization tools
Facebook Ads
✦
Retention-focused scaling & campaign structuring
✦
Smart segmentation for precision performance
✦
GEO-wide awareness campaigns for local dominance
✦
Deep promo integration for high-quality player flow
✦
A/B testing: creatives, funnels, retention optimization tools
Analytics
✦
Full-funnel product & channel metrics monitoring
✦
Event architecture and ROAS/CPA/Revenue-based optimization
✦
Continuous refinement of source value and conversion loops
Analytics
✦
Full-funnel product & channel metrics monitoring
✦
Event architecture and ROAS/CPA/Revenue-based optimization
✦
Continuous refinement of source value and conversion loops
Analytics
✦
Full-funnel product & channel metrics monitoring
✦
Event architecture and ROAS/CPA/Revenue-based optimization
✦
Continuous refinement of source value and conversion loops
0—1
Process
Four data-driven steps ensure every campaign proves its economics before we unlock scale — protecting capital and accelerating ROI.
Brand Audit
01
Funnel X-Ray
We analyze every user touchpoint — from SEO snippets to post-deposit emails—to reveal friction, leakage, and brand inconsistencies that silently kill retention and lifetime value growth across cohorts.
Competitor Intelligence
We scrape and cluster competitor SERPs, ad stacks and creatives in key Tier-1 markets to pinpoint white-space keywords, underpriced audiences, and compliance blind spots you can exploit before they do.
Unit Economics Map
We rebuild your P&L down to player cohorts, mapping CPA to predicted LTV and retention decay with BI tooling, so every traffic dollar is benchmarked against break-even timelines and scalable margins.
Budget Test
02
Controlled Pilot
We launch a tightly segmented pilot across one GEO and one channel, capping spend but tracking every click and deposit through server-side tags, isolating early signal before heavy investment.
Creative Stress-Test
Up to ten ad iterations go live simultaneously, each version tagged for headline, visual, and offer variable, letting us statistically rank performance and feed winners into the scaling queue.
KPI Gate
Campaigns graduate only when cohort retention, payback days, and fraud scores hit preset thresholds in real time; failing segments are paused or repurposed, protecting margin from early waste.
Reporting (LTV, RD Rate, ROI)
03
Live Dashboards
Our Looker-styled dashboards pull data every hour from BI, trackers, and payment gateways, visualising LTV curves, RD rate, and blended ROI so stakeholders see profit trajectory without exports.
Cohort Deep-Dive
You can slice by GEO, traffic source, creative batch, or bonus type; hover insights reveal churn inflection points, allowing product and CRM teams to trigger retention tactics exactly where value leaks.
Executive Pulse
Weekly war-room emails condense the noise into a one-pager: key deltas versus target, root-cause notes, and next actions, ensuring C-level can course-correct spend decisions in under five minutes.
Profit-First Scaling
04
Geo Expansion
Once break-even is proven, we clone the winning mix into adjacent Tier-1 markets, adapting creatives for local compliance, payment habits, and language nuances while preserving media maths that drive ROI.
Channel Stacking
We layer high-intent SEO traffic with Facebook and in-app pushes, orchestrated through frequency capping and cross-channel attribution, compounding reach while keeping blended CAC under target. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one..
Continuous Optimisation
Automation rules in n8n and Smartly cut bids when RD dips, rotate fresh creatives weekly, and feed a machine-learning LTV model that reallocates budget daily toward the cohorts with highest future cash.
Brand Audit
01
Funnel X-Ray
We analyze every user touchpoint — from SEO snippets to post-deposit emails—to reveal friction, leakage, and brand inconsistencies that silently kill retention and lifetime value growth across cohorts.
Competitor Intelligence
We scrape and cluster competitor SERPs, ad stacks and creatives in key Tier-1 markets to pinpoint white-space keywords, underpriced audiences, and compliance blind spots you can exploit before they do.
Unit Economics Map
We rebuild your P&L down to player cohorts, mapping CPA to predicted LTV and retention decay with BI tooling, so every traffic dollar is benchmarked against break-even timelines and scalable margins.
Budget Test
02
Controlled Pilot
We launch a tightly segmented pilot across one GEO and one channel, capping spend but tracking every click and deposit through server-side tags, isolating early signal before heavy investment.
Creative Stress-Test
Up to ten ad iterations go live simultaneously, each version tagged for headline, visual, and offer variable, letting us statistically rank performance and feed winners into the scaling queue.
KPI Gate
Campaigns graduate only when cohort retention, payback days, and fraud scores hit preset thresholds in real time; failing segments are paused or repurposed, protecting margin from early waste.
Reporting (LTV, RD Rate, ROI)
03
Live Dashboards
Our Looker-styled dashboards pull data every hour from BI, trackers, and payment gateways, visualising LTV curves, RD rate, and blended ROI so stakeholders see profit trajectory without exports.
Cohort Deep-Dive
You can slice by GEO, traffic source, creative batch, or bonus type; hover insights reveal churn inflection points, allowing product and CRM teams to trigger retention tactics exactly where value leaks.
Executive Pulse
Weekly war-room emails condense the noise into a one-pager: key deltas versus target, root-cause notes, and next actions, ensuring C-level can course-correct spend decisions in under five minutes.
Profit-First Scaling
04
Geo Expansion
Once break-even is proven, we clone the winning mix into adjacent Tier-1 markets, adapting creatives for local compliance, payment habits, and language nuances while preserving media maths that drive ROI.
Channel Stacking
We layer high-intent SEO traffic with Facebook and in-app pushes, orchestrated through frequency capping and cross-channel attribution, compounding reach while keeping blended CAC under target. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one..
Continuous Optimisation
Automation rules in n8n and Smartly cut bids when RD dips, rotate fresh creatives weekly, and feed a machine-learning LTV model that reallocates budget daily toward the cohorts with highest future cash.
Brand Audit
01
Funnel X-Ray
We analyze every user touchpoint — from SEO snippets to post-deposit emails—to reveal friction, leakage, and brand inconsistencies that silently kill retention and lifetime value growth across cohorts.
Competitor Intelligence
We scrape and cluster competitor SERPs, ad stacks and creatives in key Tier-1 markets to pinpoint white-space keywords, underpriced audiences, and compliance blind spots you can exploit before they do.
Unit Economics Map
We rebuild your P&L down to player cohorts, mapping CPA to predicted LTV and retention decay with BI tooling, so every traffic dollar is benchmarked against break-even timelines and scalable margins.
Budget Test
02
Controlled Pilot
We launch a tightly segmented pilot across one GEO and one channel, capping spend but tracking every click and deposit through server-side tags, isolating early signal before heavy investment.
Creative Stress-Test
Up to ten ad iterations go live simultaneously, each version tagged for headline, visual, and offer variable, letting us statistically rank performance and feed winners into the scaling queue.
KPI Gate
Campaigns graduate only when cohort retention, payback days, and fraud scores hit preset thresholds in real time; failing segments are paused or repurposed, protecting margin from early waste.
Reporting (LTV, RD Rate, ROI)
03
Live Dashboards
Our Looker-styled dashboards pull data every hour from BI, trackers, and payment gateways, visualising LTV curves, RD rate, and blended ROI so stakeholders see profit trajectory without exports.
Cohort Deep-Dive
You can slice by GEO, traffic source, creative batch, or bonus type; hover insights reveal churn inflection points, allowing product and CRM teams to trigger retention tactics exactly where value leaks.
Executive Pulse
Weekly war-room emails condense the noise into a one-pager: key deltas versus target, root-cause notes, and next actions, ensuring C-level can course-correct spend decisions in under five minutes.
Profit-First Scaling
04
Geo Expansion
Once break-even is proven, we clone the winning mix into adjacent Tier-1 markets, adapting creatives for local compliance, payment habits, and language nuances while preserving media maths that drive ROI.
Channel Stacking
We layer high-intent SEO traffic with Facebook and in-app pushes, orchestrated through frequency capping and cross-channel attribution, compounding reach while keeping blended CAC under target. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one..
Continuous Optimisation
Automation rules in n8n and Smartly cut bids when RD dips, rotate fresh creatives weekly, and feed a machine-learning LTV model that reallocates budget daily toward the cohorts with highest future cash.
Stats
& facts
Four data points that prove DepCraft’s acquisition model scales profit—not vanity traffic.
0+
0+
yrs in iGaming growth
Operating exclusively in casino, betting & esports since 2019.
0+
0+
yrs in iGaming growth
Operating exclusively in casino, betting & esports since 2019.
0+
0+
yrs in iGaming growth
Operating exclusively in casino, betting & esports since 2019.
0×
0×
Average ROAS
Achieved within the first 90 days of engagement.
0×
0×
Average ROAS
Achieved within the first 90 days of engagement.
0×
0×
Average ROAS
Achieved within the first 90 days of engagement.
$45+
$45+
Player deposits
Total volume generated across partner brands.
$45+
$45+
Player deposits
Total volume generated across partner brands.
$45+
$45+
Player deposits
Total volume generated across partner brands.
14+
14+
Tier-1 brands served
From the US and EU to Japan—regulated, high-LTV markets.
14+
14+
Tier-1 brands served
From the US and EU to Japan—regulated, high-LTV markets.
14+
14+
Tier-1 brands served
From the US and EU to Japan—regulated, high-LTV markets.
DEPCRAFT
✦
DEPCRAFT
✦
DEPCRAFT
✦
